Dog-Honoring Candy Campaigns

See's Candies and the 15/10 Foundation Launch the DOGust Campaign

See's Candies, in partnership with the 15/10 Foundation, has launched its fourth annual DOGust campaign — a month-long initiative that runs throughout August. The goal of this venture is to raise $105,000 to support shelter dogs that require critical medical and behavioral care to overcome barriers to adoption.

See's Candies' DOGust campaign celebrates the universal birthday assigned to shelter and rescue dogs on August 1 and includes the introduction of a new limited-edition chocolate-filled Paw Box, a branded bandana, and complimentary dog biscuits available at retail locations. As part of this initiative, the company also encourages customers to share photos of their pets on social media for a chance to be featured.

Ultimately, the fundraising target, set to mark the company's 105th anniversary, will help the foundation sponsor dogs with severe health issues, covering their lifetime medical costs and funding free veterinary clinics in underserved communities.

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