Cuboid Cereal Packages

SunDance's POUCH³ is an Alternative to Bag-in-Box Cereal Packaging

In the cereal aisle, the bag-in-box format has become so widely accepted that it's now seen as the standard way cereal is packaged and sold, but SunDance's POUCH³ flexible packaging serves up a different solution. This innovation from the multi-channel print, packaging and marketing solutions company takes the form of a patented cuboid package, offering all of the on-shelf presence of a classic breakfast cereal box with improved material use, branding opportunities and supply chain efficiency.

In contrast to conventional stand-up pouches, POUCH³ upholds a structured, box-like shape and offers six printable panels, perfect for brands that want more space to highlight product benefits, recipes, seasonal content and other messaging. Thanks to digital printing, POUCH³ affords brands more flexibility when it comes to running promotions, retailer exclusives, and limited-time packaging since it does not have the production requirements of longer runs.

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