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Charity

Better-For-You Back-To-School Promotions

The Partnership for a Healthier America Debuts GOOD GOOD

The Partnership for a Healthier America, in collaboration with Amazon, has launched a back-to-school promotion called GOOD GOOD. Running from August 15 to 31, 2026, this retail initiative allows shoppers who spend $25 on select better-for-you products from participating brands to receive an automatic $5 discount at checkout.

The Partnership for a Healthier America notes that as part of the GOOD GOOD activation, participating brands are collectively donating up to $525,000 to the organization, with the aim of supporting healthy food access for families experiencing food insecurity. This charitable move is equivalent to over 5.5 million servings of nutritious food.

The eligible items come from well-known brands such as WK Kellogg Co cereals, Bel Brands’ GoGo squeeZ and Laughing Cow products, SkinnyPop popcorn, and Amazon’s own grocery and 365 by Whole Foods Market lines.

Image Credit: The Partnership for a Healthier America

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Better-For-You Back-To-School Promotions
Source
Trend Hunter
Published
2026-08-18
Category
Charity
Credited
ahealthieramerica.org

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Charity