Airport Grocery Pop-Ups

Tesco's Back From Holiday Shop Meets Travelers at the Baggage Carousel

Need Anything From Tesco? is a campaign that uses an everyday question to frame Tesco as the go-to multinational retailer for everyday needs, and to build upon this platform, Tesco teamed up with easyJet holidays and London Southend Airport for the Back From Holiday Shop pop-up. According to new research, 25% of Brits find an empty fridge one of the most frustrating parts of coming home from a holiday. To make the tail end of a travel experience feel more supportive, the Back From Holiday Shop was created to provide a useful welcome right at the airport baggage carousel.

At the pop-up, travelers can pick up the comforting, nourishing essentials that they need and want most the moment they arrive home, such as a good cup of tea, fresh milk, a classic British biscuit, and custard cream.

Open at source ↗