Soda-Celebrating Ice Cream Parlors

The Pepsi Parlour Promotes the Pepsi Ice Cream Zero Sugar Range

The Pepsi Parlour marketing activation is headed to London, England thanks to a partnership with Creams Cafe that celebrates the Pepsi Ice Cream Zero Sugar range. The soda-themed ice cream parlor activation will be open for one weekend only where visitors will be able to peruse Y2K-inspired aesthetics and enjoy ice cream floats and more. The parlor will put Pepsi products front and center for sampling through some exclusive serves including Cherry & Vanilla Sundae Swirl, Raspberry Ripple Sundae Surprise and the Salted Caramel Sundae Soda.

The Pepsi Parlour marketing activation will be at The Designer Boutique in Soho from July 24 to 26 only and will see the soda brand also hosting sampling events starting July 17, 2026 to coincide with National Ice Cream Day.

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