Potato Chip-Inspired Fashion Capsules

vineyard vines, the American coastal lifestyle brand founded on Martha's Vineyard, has announced an exclusive partnership with Nantucket Crisps, a premium potato chip company based on the neighboring island of Nantucket. The goal is to create a limited-edition capsule collection of apparel and accessories.

The vineyard vines x Nantucket Crisps collaboration brings together two brands that embody the sun-soaked, relaxed spirit of New England island life, resulting in a line of salt-washed shirts, hats, and sweatshirts that pay homage to the heritage, character, and nostalgia associated with Nantucket. The collection will be available exclusively at the vineyard vines Nantucket retail store while supplies last.

Overall, the partnership reflects a shared commitment to community, connection, and the carefree feeling of summer, aligning with vineyard vines' guiding philosophy that 'Every Day Should Feel This Good.'

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