Sports Jewelry Partnerships

GLD Became the Exclusive Jeweler at Mitchell & Ness Flagship

GLD launched a multifaceted partnership with Mitchell & Ness, becoming the exclusive jeweler at Mitchell & Ness's new Philadelphia flagship store, complete with custom Philadelphia team pendants across the NBA, MLB and NFL. The collaboration has since expanded through activations including an MLB All-Star Weekend Sip & Shop event, where GLD unveiled its '$1 Million Hat' and introduced the 'GLD x Mitchell & Ness Hat Charms' collection.

This summer, the partnership continues with an expanded presence at Fanatics Fest NYC, as both brands deepen the collaboration through additional retail experiences, co-branded products and immersive fan activations. GLD is an official licensing partner of the NBA, NFL, MLB, NCAA, NHL and WNBA.

GLD shows how combining jewelry design with sports heritage can create long-term partnerships that extend across retail, events and collectible merchandise.

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