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Endometriosis Awareness Undergarments

Holland & Barrett's Endo Pants Visualize Hidden Discomfort

To mark Endometriosis Awareness Month, Holland & Barrett developed Endo Pants with The Endometriosis Foundation to represent the hidden pain of endometriosis and start conversations about this condition experienced by over 1.5 million women in the UK alone.

On average, it takes nine years and four months to be diagnosed from the first GP visit, and a lack of awareness about the symptoms of endometriosis contributes to delays in diagnosis. Endo Pants visually represent the lived experiences of advocates Carla Cressy, founder of The Endometriosis Foundation, and Sapphia Cousins and Charlotte Emily Price. An included QR code stitched into the care label points people to Holland & Barrett’s free Menstrual Health Helpline, offering 15-minute video consultations with specialist nurses.

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Endometriosis Awareness Undergarments
Source
Trend Hunter
Published
2026-03-04
Category
Commercials
Credited
famouscampaigns, instagram

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