Market Intelligence · INTEL
Answer competitor price moves two days faster
48h
Competitor price moves are public the moment they happen — the gap is that nobody is looking hourly. This engagement builds the looking: public listings logged on a schedule, changes flagged, and every alert carrying a margin guardrail.
The process
Define the watchlist
Your SKUs matched to competitor listings across platforms — public product pages only, polite request rates.
Log on schedule
Price, promo structure and rating captured daily (hourly during campaign windows) into a dated archive.
Detect real changes
Noise filtered — voucher theatre and flash rotations separated from genuine price-band moves.
Alert with a guardrail
A change lands in your channel with the match: your current price, your floor, and what following the move would do to margin.
Review the pattern
A monthly read of competitor cadence: who leads cuts, who follows, and where your bands sit.
What we need from you
- Your SKU list with cost floors
- Competitor names or listings to watch
- A Slack/email channel for alerts
What you get
- Running price log with dated history
- Change alerts with margin guardrails
- Monthly pattern review
Timeline
First alerts within two weeks; monthly reviews thereafter.