Low-Alcohol Canned Wines

Tuttavia Entices Young Adults Looking for Lighter Alcohol Options

Tuttavia is a new low-alcohol canned wine brand developed using low-alcohol winemaking techniques, where fermentation is stopped to produce naturally sweet low-alcohol wines. This new range includes a trio of Moscatos, a Rosato and a vibrant orange spritz, each of which has a unique personality communicated through packaging.

"Research shows that wine is attracting fewer young adults, and that this group is actively moderating its alcohol intake, looking for lighter alternatives," said Deborah Brooks, Marketing Director at Boutinot, "By combining high-quality authentic winemaking with fresh, contemporary branding and packaging, Tuttavia will bring new consumers into the wine category by taking them on a brand experience connecting wine, cocktails and RTDs."

Tuttavia won two gold awards at the 2025 People’s Choice Drink Awards.

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