慈善開學季宣傳
Toyota 慶祝Big Summer Giveback週年紀念
Toyota 慶祝其 Big Summer Giveback 宣傳活動五週年——此為與 Kids In Need Foundation 的合作項目，如今已發展至全國逾 680 間經銷商參與，透過基金會的 Supply A Student 計劃，為資源不足的學生提供必要的學校文具。
Big Summer Giveback 這項計劃，自推出以來，累積捐款已超過 850 萬美元，惠及逾 30 萬名學生，聚焦於至少 70% 學生符合免費或減費餐膳資格的學校。2026 年度活動，預計將是歷來規模最大的一屆，逾 65 間經銷商各自捐出 10,000 美元，並舉辦本地書包派發活動。8 月期間另有一項獨立促銷活動——顧客於參與服務中心，每完成一次符合資格的換油配輪胎轉位服務，即為基金會捐出三美元。
英文原文
Toyota has marked the fifth anniversary of its Big Summer Giveback campaign — a partnership with the Kids In Need Foundation that has grown to involve more than 680 dealerships nationwide in providing essential school supplies to under-resourced students through the foundation's Supply A Student program.
The Big Summer Giveback initiative, which has generated over $8.5 million in cumulative donations and supported more than 300,000 students since its inception, targets schools where at least 70% of students qualify for free or reduced-price meals. The 2026 campaign is expected to be the largest yet, with over 65 dealerships each contributing $10,000 and hosting local backpack distribution events. A separate promotion during August will donate three dollars to the foundation for every eligible oil change with tire rotation purchased at participating service centers.
- 來源
- Trend Hunter
- 發布
- 2026-07-31
- 品類
- Charity
- 出處
- kinf.org