Multi-Sport Star Campaigns

Arena Club Has Launched The Chase With Jeter, Giannis and Burrow

Sports collectible platform Arena Club launched 'The Chase,' a campaign featuring Derek Jeter, Giannis Antetokounmpo and Joe Burrow in a national television spot that follows collectors chasing the three stars through the streets of Miami. Developed by creative agency Orchard, the campaign captures the thrill collectors experience while searching for a coveted piece.

Starting in September, Arena Club will extend the campaign into its 'Slab Packs,' hiding 40 'Golden Slabs' across select packs through December, with 10 released each month. Collectors who find one will earn entry for a chance to win an ultimate football weekend in Los Angeles in February 2027, including premium travel and game-week experiences.

Arena Club shows how uniting athletes from different sports around the shared, universal feeling of the chase can create a campaign that resonates across fan bases and among collectors.

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