Fine Art-Honoring Retailer Initiatives

Michaels, the leading arts and crafts retailer in North America, has declared August as Fine Art Month, a comprehensive initiative that combines free in-store and online events, an expanded assortment of premium art supplies, and significant savings on thousands of products from leading fine art brands. This marketing tactic is specifically designed to inspire creativity and community engagement among customers of all skill levels.

Throughout Fine Art Month, Michaels is offering weekly programming including open classroom sessions on Tuesday and Wednesday evenings where participants can bring their own projects or start new ones with guidance from store team members and brand representatives, as well as Sunday afternoon fine art events featuring guided projects and live demonstrations. Additionally, live online classes are being held three evenings per week covering topics such as drawing, acrylics, watercolor, portraiture, and figure drawing.

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