High-Profile Hospitality Partnerships

Marriott Enters a Beverage Agreement with Coca-Cola

Marriott International has announced a significant global strategic beverage agreement with The Coca‑Cola Company. As part of this direction, the iconic soft drinks brand has become the primary beverage partner to the hospitality establishment, covering a vast array of categories including carbonated soft drinks, hydration options, and functional beverages.

The beverage partnership is set to roll out progressively across Marriott’s extensive portfolio of nearly 10,000 properties worldwide. Coca-Cola's extensive roster of brands becomes the standard offering in guestrooms, restaurants, lounges, and at meetings and events.

The collaboration, which is facilitated by Marriott’s procurement organization — Hot Shoppe Services International, is rooted in the shared values of quality and consistency that both corporations are known for. The venture is sure to contribute to a more seamless and satisfying experience for guests at every touchpoint of their stay

Image Credit: Marriott International x The Coca-Cola Company

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